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SustainRange Online

GENERAL PAINTS, the leading producer of sustainable coatings has recently launched a new online presence, available at www.sustainrange.ie.  This has been developed as a platform to showcase the range and depth of product availability through General Paints. Product is available locally in Ireland and it can be shipped globally where required. Sustain Range is the flagship product range promoted by the company.

As each range has a specific function and is targeted at a relevant sector(s), the site offers a simple application finder so that visitors can select the application or function required from the paint and the correct product will be generated – for example if an OEM is looking to coat a metal product which requires corrosion protection, the site will facilitate this targeted search. Basically – it’s easy to find what you are looking for!

www.inspiration.ie is the website development company appointed to manage the implementation of the online marketing programme for General Paints and this new site www.sustainrange.ie is part of this development programme. In the coming year the business will be further investing in building its brand online, across specific target countries. Enterprise Ireland has supported General Paints in progressing this project, as General Paints is an Enterprise Ireland client company. It is intended that the new website will act as a platform for further growth in the company.